TE CONNECTIVITY

I implemented brand guidelines across both organic social media channels and website design to ensure a cohesive and unified brand presence. Additionally, I developed an evergreen content series and standardized social media templates, fostering consistency across all business units and enhancing overall brand alignment.

Organic Social

International Women’s Day

A woman wearing glasses and a blue shirt, smiling and forming a heart with her hands. To her left, a quote emphasizes creating an inclusive workplace for fostering innovation. Her name, Samantha Krietemeyer, and her role as Staff Project Manager Engineer at TE Connectivity are displayed.
International Women's Day logo featuring a circular arrow above the text 'International Women's Day' with a directional arrow below.
A woman making a heart shape with her hands next to a quote about inclusion and acceptance, attributed to Ashwini Varade, R&D Product Development, TE Connectivity.
A woman wearing glasses and a black and white floral top making a heart shape with her hands. The image includes a quote about inclusion and a professional attribution to Xiaochan Hu, Associate General Counsel at TE Connectivity.

National Society of Black Engineers

A promotional graphic for the National Society of Black Engineers features headshots of five diverse team members, with placeholders for additional images, and text introducing the NSBE recruiters.
Business card featuring a woman with glasses and brown hair smiling, with the name Ashley Rose in large text, a top interview tip to practice with experienced people, and indicating she has over two years of experience.
A graphic featuring a portrait of Gizel Ode Gomez, a young woman with dark hair, smiling, wearing a sports jersey. The graphic includes her name in bold, with a section titled 'Top Interview Tip' and advice on preparing questions for an interview, and a note indicating she has 1.5 years of experience with TE.
Professional headshot of Dana Liddell-Cofield smiling, with her name in bold text beside the photo. Below is a section with interview tips, advising to be enthusiastic and prepared with questions, and her years of experience listed as 1 year and 9 months.
Poster titled 'African Heritage Scholarship' showing photos of ten diverse young scholarship recipients from 2024, arranged in four rows with three photos, one photo, and two photos, against a dark blue background.

African Heritage Scholarship

College internship profile page featuring four women with their photos, names, fields of study, universities, and internship positions. Top is Adeline Mwajuma from Southern Illinois University in Business Administration, Cyber Security & Data Analytics, Strategic Sourcing Analyst Intern. Second is Arriea Bonds from Lawrence Technological University in Biomedical Engineering, Product Management Intern. Third is Bella Woodard from Carnegie Mellon University in Electrical Engineering, R&D Product Development Engineering Intern. Bottom is Makayla Hines from North Carolina State University in Biomedical Engineering, R&D Product Development Engineering Intern.
Profile cards of five students displaying their photos, names, areas of study, universities, and internship positions, with a dark blue background and orange accents.
Profiles of four interns with photos, names, fields of study, universities, and internship roles. Jabari Wilson in Mechanical Engineering at North Carolina A&T University, Mold Engineering Intern; Jordan Levert in Mechanical Engineering at North Carolina A&T University, Manufacturing Development Intern; Oyeoluwa Oduntan in Business Administration, Finance & Business Analytics at Towson University, Finance Intern; Sarai Coniffe in Marketing at University of San Francisco, Account Manager Intern.

Pi Day

Landing Page

A collage showing various engineering team members, including a man working with machinery, a man working with electronic components, a woman operating equipment, and an illustrated representation of team members, with the heading "Our People" and a paragraph describing their expertise.
TE Connectivity promotional webpage with the heading 'TOGETHER, WE ENGINEER' and images of a wind turbine made from electronic components, a man in a conference room, and a blue circuit board.
A digital news website homepage with a large headline 'When technology connects, so does humanity' and sections for featured content, content archive, and various article categories.

Every Connection Counts